72 dpi vs. 300 dpi

A lot of times when we send a file to print, it will appear blurry.

Don't worry, your copier or printer is not the issue. Put your money back into your wallet. A lot of us aren't aware about the dpi (dots per inch). Here's a quick example of our logo:

72 dpi

300 dpi

They might not look so different because we're presenting them both as web images so your computer will show them at 72 dpi,

but printing is an entirely different issue.

Why does this happen?

Web-based images will always print at 72 dpi when you download them off the internet and at low resolution. This is because websites must add their images in small sizes to compensate for faster loading time (no one likes a slow website). High quality prints that you see on brochures, business cards or flyers print at 300 dpi and are usually and should be the original files. That is the most common print resolution that is performed and anything less than that can greatly affect your print quality.

How do I fix this?

Always assure that you have the original file. Never download it off the internet. Especially if quality is something that is vital to you. Also if you don't own the copyright to do so.

How do I know what the resolution of my file is?

On your pc: Right click on the image, and select Properties, then on the top tabs choose Summary, it should display it here, if it doesn't then click on Advanced which should be on that summary tab.
On a mac: Hold Apple + i (or command + i). This should pull up an info box.
Etc: Image editors such as Photoshop Element or Paint can tell you the dpi of a file. Click on Image info.